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Archive | July, 2018

How to DOUBLE Profits in Your Existing Business

Just a side note: What you’re about to discover here can also be used to help others squeeze more profits out of their online businesses, as well. In fact, you could build an entire business out of making other people’s businesses more profit using these simple methods.

How to DOUBLE Profits in Your Existing Business

Before you create new products and new profit streams, it makes good sense to maximize the earnings in your existing business.

To show you how this might be done, I’m going to use a membership site as an example. I love memberships because of the continuity of payments you receive. After all, why get paid just once on a sale if you can get paid every month for several months or longer, right?

Let’s say you (or your client) have a membership site. Naturally, the first thing you want to look at is increasing your conversions. First, you work on increasing conversions on your squeeze page, to get as many new (free) subscribers as possible. The more subscribers / prospects you have, the more of these you can turn into PAID subscribers.

Next, you’ll want to work on increasing conversions on your immediate upsell to the paid membership. And then you’ll want to work on increasing conversions with your autoresponder sequence as you follow up with prospects who haven’t yet subscribed to the paid membership.

Odds are you already know all about this. In fact, you’ve probably read numerous articles that tell you the exact same thing. The problem is, this is the point where those articles STOP, and also the point we will jump off from.

Now that you’ve maximized conversions on your funnel, what else can you do to increase revenue?

In fact, what can you do to DOUBLE the revenue you receive from paid subscriptions?

You can choose from several methods, ALL of which I highly recommend you implement.

First, offer your current paid subscribers a yearly payment option.

For example, if your membership is $25 per month, you might offer an annual membership for $175. This is a great deal, since it saves your subscribers $125.

“But won’t I be LOSING money if I do this?”

GREAT question. Your first step in deciding how much an annual membership costs is to find out how long your average subscribers stay with you.

In this example, if the average subscriber keeps their paid subscription for 5 months (5 x $25 = $125) then you are making an extra $50. If your average subscriber stays for 3 months, then you are making an extra $100.

You’ve got to know how many months your subscribers stay with you, multiply that number times the monthly subscription rate, and then charge an annual fee higher than that number, but lower than 12 times the monthly rate.

Confusing? It’s simple math, so just read the previous paragraph again and you’ll catch on.

Another example:

You charge $40 per month for your membership. Your average subscriber stays with you for 6 months (that’s really good at this price point, btw.) That’s $240 that you are currently making on the average subscriber.

You offer an annual membership for $320, which is $160 off of the normal rate. Your subscribers save $160, and you make an additional $80.

Your numbers will vary, but you get the idea. Adding this option can potentially bring in a very nice chunk of money very quickly.

You might want to offer the annual rate for one week only, so that subscribers don’t procrastinate.

And be sure to give new subscribers this option, too. New subscribers are generally the most excited, and thus the easiest to convert to an annual membership.

Second, you’ve got some prime real estate on your members page that’s most likely not being used right now.

Choose some hot affiliate offers your members are bound to like and add those to your member page.

You can do it in the form of banners or ‘personal recommendations.’ Switch these out every so often. This isn’t likely going to be a huge source of revenue but guaranteed, you will get some sales from this page.

An alternative is selling paid advertising on your members page. Basically, you are doing the same as before, except the banners or ads go to someone else’s offer instead of your affiliate links. You’ll find that fellow marketers would LOVE to offer something free to your members in exchange for their email address, and they will pay you nicely for the chance to get their offer on your member’s page for a month or two, or longer.

Third, create an entirely new page in your member’s area, and call it “Member Benefits.” Be sure to use that exact name – we’ve tested other names like Member’s Discounts and so forth, and “Member Benefits” out-pulled everything else we tested.

On this page, you’re going to place discount offers that you’ve negotiated with other marketers.

These might be discounts on products, free courses and books, free consultations, free coaching sessions and so forth.

Everything on this page benefits you. The courses and products with discounts earn you affiliate commissions. The free items cookie you in for commissions on anything purchased in the future, and so forth.

And again, you can place paid advertising on this page if you want to.

You might think this sounds like a lot of promotion, but we’ve found that almost no one complains. After all, what member is going to complain that you’ve found them a discount or something valuable for free? Occasionally someone will quip about banners, but it’s rare and nothing to worry about, as long as you don’t go crazy overboard with advertising.

Best of all, if you implement all three methods above, you’ll see a big cash boost from day one.

Your results will vary. And what if you don’t have a membership site? You do have a download page, correct? You can place ads for products there.

You can also bundle products and offer a discount. If you create products on a very regular basis, you can sell ‘memberships’ to all of your forthcoming products for a certain period of time.

And you can create a ‘Subscriber Benefits’ for your email subscribers. Add to the page every week, and also send out a weekly reminder email, letting them know there are new goodies to go collect – goodies that are available for a short time only.

That last paragraph may have slipped by your attention almost undetected, so I’m going to recommend you read it again. Go ahead…

I hear from so many marketers that they have trouble monetizing their lists. But if they would simply create a ‘Subscriber Benefits’ page and keep it filled with interesting things that result in commissions and send their readers there each week to collect those benefits, they could earn a six-figure income from this one technique alone.

Bottom line: Take a good look at your current products, funnels and business. Get creative and find ways to squeeze more money out of what you’re already doing, and it’s entirely possible to double your income without creating any new products or businesses. Until you do, you’re probably leaving thousands of dollars on the table that could be yours.

What Girls Should Know Before Marriage

If you enter into marriage blinded by physical attraction, you’ll be rudely awakened not long after, when the full character of your spouse becomes evident.
It’s hard to believe that a few decades ago, 45 percent of brides in first marriages in the United States were between 15 and 18 years old. Now the average age of marriage is between 27 and 29. That should mean more time to learn what it takes to have the kind of happy marriage we all dream of. But still close to half of the first-time marriages in Western nations end in divorce.

What are the keys to a successful, lifelong marriage? What should a girl know before marriage?
Questions to ask yourself
Do you want to get married? Why? Why not? When? What do you want to do before you get married? What is your vision of your life after marriage?
If you don’t know what you want in life, how will you know if you have found the person you want to spend the rest of your life with?
What about your religious beliefs? Knowing God and developing that most important commitment in life is a prerequisite to preparing for the second most important commitment—marriage.

A trip to Mars
Likely you know quite a bit about guys from studying your dad, brothers, and classmates. But some things probably just seem weird, and some things make no sense at all. Maybe you think guys are so predictable, but then one goes and surprises you. It’s like they are from another planet.
John Gray is a therapist specializing in relationships, and he would agree. His book Men Are From Mars, Women Are From Venus is a classic that attempts to help men and women understand each other. Though it can sound a bit stereotypical, it does point out some general differences that can be good to know.
For instance, Dr. Gray summarizes the most common mistake women make in relationships this way: “A woman tries to change a man’s behavior when he makes mistakes by becoming the home-improvement committee and offering unsolicited advice or criticism [that makes him feel incompetent and broken]” (1992, p. 24).
It’s true. Even tough men can have very sensitive egos. To ask for directions, for example, might be to admit incompetence or defeat—and that’s a big deal. Really!

Of course, generalities are one thing, and understanding a specific guy is quite another. One marriage counselor said that if he had only 30 seconds to give a couple advice, he would say, “Get to know each other.”
Anne Elliott, who has been married to her husband Jack for more than 50 years, also stressed the importance of getting to know the person in many different situations. “What is his or her attitude toward work? Toward play? Is he or she glib with the truth? Does he or she drink too much at parties? Would he or she rather play than work? Do you share similar interests in religion, music, literature, education, recreation?”
She warned about the immaturity of the belief that “I know he’ll change because he loves me.”
“Love and marriage do not change human nature. In other words, ‘What you see is what you get.’ If you enter into marriage blinded by physical attraction, you will be rudely awakened not long after, when the full character of your spouse becomes evident,” Mrs. Elliott said.
She also encouraged couples to seek parental input. “By involving parents in the process early on, before romantic attachments have formed, the wisdom of their counsel can be invaluable.”

Understand marriage
Before marriage, you need to know the responsibilities of this God-plane relationship. God created marriage, and He explains what He expects of wives in the Bible. Ephesians 5, after showing that human marriage is actually a type of the divine relationship between Christ and the Church, concludes, “Let each one of you in particular so love his own wife as himself, and let the wife see that she respects her husband” (verse 33).
What does it mean to really respect your husband? And how can a wife make it as easy as possible for her husband to love her? These are advanced subjects in the art of marriage.

Where there is anything that’s designed, there is a designer. Whether it is a truck, building or train – or even marriage – there is always a mastermind behind the masterpiece. God, the mastermind of marriage, also has a plan for how marriage works best. It can be overwhelming to try to understand God’s design and plan for marital love because contradicting and varying messages are everywhere: in books, magazines, movies, and music. As a result, many couples fall into the trap of looking everywhere, but to the Designer to find out what God intended for marriage. If you’ve tried understanding marriage through the world, there is a better way. You can tap into the design that God has for marriage by going to His Word, which can show you how marriage is created out of Divine order, is based on a covenant relationship, reflects our relationship with God, and truly has a greater impact in our lives than many have assumed. WHEN IN DOUBT, RUN TO GOD’s WORD!

Signs You May Be Deficient In B12 And How To Get More Into Your Diet

Vitamin B12 is an important water-soluble vitamin that plays an essential role in your overall health. Without B12, your nervous system would not function properly, and your body would not be able to adequately produce red blood cells. B12 is also integral to normal energy metabolism in all cells of the body as well as amino acid and fatty acid metabolism.

Who’s at Risk of a B12 Deficiency?
There are various causes of vitamin B12 deficiency, and two of the biggest happen to be practices undertaken to improve health, oddly enough: weight-loss surgery and a strict vegan diet.

Those individuals who have undergone some form of weight-loss surgery, such as stomach stapling, are more likely to be deficient because these operations interfere with the body’s ability to extract vitamin B12 from food. And, because the primary foods that deliver B12 are animal products, strict vegetarians and vegans who don’t eat grains that have been fortified with B12, or don’t take a B12 supplement, are also at risk for developing a deficiency.

Certain health conditions like celiac or Chron’s disease can also make it hard for our bodies to absorb B12. And some commonly prescribed medications like heartburn drugs, which reduce acid production in the stomach, can lead to a deficiency. Stomach acid is needed to absorb vitamin B12.

Then there’s good ol’ age. As we get older, we are at risk of developing a deficiency of B12 from medications we are taking, from the fact we produce less stomach acid, and from poor diet.

Signs of B12 Deficiency
Here are some of the most common signs of vitamin B12 deficiency:

Pale Skin

People with a B12 deficiency tend to have pale skin. This occurs because B12 is responsible for the production of red blood cells in the body. With less red blood cells circulating around your body, your skin can appear pale in color.

Sometimes the skin and whites of the eyes have a slightly yellow tinge, a condition known as jaundice. This happens because a lack of B12 also causes what red blood cells you do have to become fragile and break down more easily. This causes an excess of bilirubin, a slightly red or brown-colored substance, which is produced by the liver when it breaks down old blood cells. Excess amounts of bilirubin give your skin and eyes a yellow tinge.

Fatigue

One of the most common symptoms of B12 deficiency is fatigue and weakness. When your body lacks B12, it lacks enough red blood cells that are responsible for carrying oxygen throughout your body. This type of anemia is often caused by an autoimmune condition known as pernicious anemia, a condition seen in large numbers in elderly people. Pernicious anemia makes it difficult for people to produce enough of an important protein called intrinsic factor, which is essential for preventing a B12 deficiency, as it binds with vitamin B12 in your gut so that you are able to absorb it.

Breathlessness and Dizziness

As we’ve mentioned, a B12 deficiency causes diminished red blood cells, which in turn decreases the amount of oxygen needed to power your body. Breathlessness and dizziness are common symptoms, especially when you are really exerting yourself.

Pins and Needles

Nerve damage is one of the more serious side effects of a long-term B12 deficiency. The most common symptom of nerve damage is a condition called paresthesia. This is a feeling of pins and needles, not unlike the sensation that occurs when your hand or foot “falls asleep”.

Vision Problems

Blurred vision is another common symptom of a B12 deficiency. An untreated deficiency often leads to nerve damage to the optic nerve that leads to your eyes. The condition, known as optic neuropathy, disrupts the nervous signal that travels from your eye to your brain, thus impairing your vision. Though this condition is alarming, it is often correctible by supplementing with B12.

Changes in Mood

Low levels of B12 have been linked to mood and brain disorders like depression and dementia. As we age, it becomes even more important to give our brains the nutrients it needs to keep us sharp and our memories intact.

[Editor’s Note: If you are “of a certain age” and would like to not only improve your memory but give your libido a boost as well, we recommend CogniForce, which contains essential B12 as well as 8 other vital nutrients our brains need to age gracefully. Find out more.]

How to Get More B12 Into Your Diet
The good news is, increasing your levels of B12 can be deliciously easy when you start eating more of these foods:

Beef Liver
Mackerel
Sardines
Red Meat
Salmon
Dairy products like milk, cheese, and yogurt
Eggs
Fear not, if you are a strict vegetarian or vegan, you can also ensure you are getting enough B12 by eating fortified breakfast cereals, fermented soy products like tempeh, nutritional yeast (which has the look and taste of grated parmesan cheese), and shitake mushrooms, which have been shown to contain significant levels of B12.

Of course, getting B12 from food may not be enough if you are currently suffering from a significant deficiency. An appointment with your doctor and a simple blood test will reveal how much B12 you will need each day to get your levels back up to where they need to be.

Should you require B12 in supplement form, we recommend you check out CogniForce, which has been formulated based on the latest research to ensure optimum cognitive health and function.

17 Tips to Use Quora to Drive Traffic

Quora is a leading question and answer platform with 200 million monthly users, and it can be a terrific source of free traffic for your website.

17 Tips to Use Quora to Drive Traffic

In fact, it’s used extensively by businesses and marketers to drive targeted traffic to their websites.

Top Quora answer people can get thousands of visitors to their websites, Facebook Groups and so forth with each answer they give.

By focusing efforts on Quora, you can build your email list, establish leadership in your niche, receive more and more traffic as you gain followers, drive people to your own online communities or websites and possibly even get syndicated to major publications.

Here are 17 tips for doing all of that and more:

Answer the most relevant questions. You want to answer the questions that are most directly tied to your own niche. They should be related to your business offering or lead magnet.

Optimize your profile. Write your profile attributes and tagline according to your niche, including a detailed “about me” section, your areas of expertise, your interests and experience. Remember to connect your other social media accounts, too.

Optimize your bio. All that time spent answering questions will be wasted if you’re not generating leads. Try designing your bio like a website homepage, with elements such as a relevant offer, testimonials or some sort of social validation, an eye-catching and relevant picture and links to your other content.

Optimize your tagline. Your tagline will appear at the top of every answer you give. It’s customizable for the different topics you write about and includes fifty characters.

To customize it, click the dots at the bottom right of your answer, and then click ‘Edit Credential.’ It’s generally best to stick to one tagline to create a strong brand recognition among the answers you’ll be giving.

Test your niches. Not sure which niche is the best one for you? Write for two weeks in one niche, using a relevant offer in your bio. Then do the same for another niche and compare traffic week-by-week by looking at the stats section of your bio.

NOTE: higher traffic is not necessarily better. You want TARGETED traffic, so also check to see which gives you the higher percentage of website visits, opt-ins and so forth.

Controversy gets traction. If you can find the questions in your niche that are controversial, or provide an answer that not everyone agrees with, you’ll likely get more traffic.

The key is to give a solid answer backed by facts – an answer that you believe. Don’t write crazy things just to stir the pot.

High organic traffic means more views. Use Ahrefs https://ahrefs.com/ to identify the questions that are receiving high organic traffic. These are often the best questions to answer.

What to look for in a question. You don’t want to waste your time answering the wrong questions that don’t send you leads. But if you know what to look for, your time will be well-spent.

Here are a few attributes to look for in a question – your niche may vary slightly but these will generally be what you’re looking for:

  • 7:1 (or better) ratio of followers to the number of answers provided.
  • Lots of followers with lots of bad answers.
  • A question with poor answers that you know you can improve upon.
  • A question that gives you the opportunity to use a personal image.
  • Anything in your niche with emotional pull. These questions will be easier to answer and you’ll be able to use personal stories.
  • Anything relevant to the offer in your bio.

How to identify bad answers. If an answer is poorly written, or it focuses on self-promotion, or it provides little value; then you can do better.

How to search questions. When you join Quora, it asks you to choose your topics. Naturally you’ll choose topics directly related to your niche. Go to those individual topics and find the best questions. When you locate one you want to answer, click the three dots next to it, and select, “answer later.”

Spend maybe 30 minutes finding and saving questions. When you’re ready to access these bookmarked questions, click on ‘Answer’ at the top right of your screen. Then click ‘answer later’ on the left side. You’ll see a list of all the questions you’ve saved.

How to outsource your searching. Searching for good questions is something you can easily outsource to your virtual assistant.

Have them go through a list of perhaps 100 topics to find the best questions, giving them the criteria you want. Ask them to create a spreadsheet with hyperlinks to the Quora questions, the follower ratio, topic name, and a rating of how good the other answers are.

You’re never too late to answer a question. If a question has a few thousand followers but over 100 answers, it can still be a good idea to answer the question.

And even if the question is old, you can still answer it and get traffic. That’s because Quora places a strong emphasis on promoting new answers, similar to how Google promotes more recent blog posts.

Using images. In every answer you give, use a relevant, interesting image. A study by Skyword found a 94% increase in viewership if a published article contains a relevant photo or infographic compared to articles without images.

Did you know that images release oxytocin in our brains, increasing trust and likeability? In one case study, participants under the effects of oxytocin gave more money to charity than those who weren’t.
Make sure your images are entirely RELEVANT to your answer. You might be tempted to use images simply because they’re eye-catching, but if the image doesn’t relate to your answer, the Quora community will leave some nasty comments for you because they think you’re click baiting.
Use personal stories whenever possible. Open your answer with your story, and then segue into the rest of your answer, such as giving advice or knowledge. People LOVE stories.
Are you stuck for a story that fits the question? Start with the word, “Imagine,” and then put the reader right into the action. The story will almost write itself.
Write like you speak. You’re not writing to impress your English teacher, you’re writing to communicate with a friend.
Okay, maybe it’s 100,000 friends that you haven’t met yet, but if you think of your audience as one person – maybe your best friend or your goofy neighbor – and write just to that person, you’ll find your voice.
Make your writing interesting. Use short paragraphs so it’s easy to read. Bold the first sentence and important points. Make it personal and don’t be afraid to talk about your mistakes or troubles if they’re relevant.
And always end on a high note, with a positive call to action for the reader.
And perhaps the most important tip of all is this: Don’t get overly promotional.
Telling them to ‘click here to learn more,’ or to ‘start their free trial,’ is too promotional for Quora.
But letting them know where they can go to learn more works well.
For example, “If this subject interests you, I’ve written several articles about it here: [insert link]. I hope they help you with [pain point].”
Instead of sending readers to your website, you might send them to a Facebook Group or similar community because it’s perceived to be less promotional than sending people directly to your site.
Remember, don’t be over the top with promotions on Quora, answer plenty of questions that are relevant to your business, tell stories and write as though speaking to a friend and you’ll do fine.

You Are 4 Questions Away from Online Marketing Success

If you can answer these questions, you’ve laid the foundation for an extremely successful online business.

You Are 4 Questions Away from Online Marketing Success

But if you can’t answer these questions – if you’re just ‘winging it’ – then you’re going to struggle and likely fail at online marketing. Certainly, you will never be as successful as you could be if you did answer these questions.

(If I don’t have your interest now, you’re not paying attention…)

Here are the questions you must answer when going into ANY new market:

1: Where is your target customer right now in their life?

For example, what pain are they feeling or what problem do they need solving?

Let’s say your market is weight loss. Your target customer might be Rachael, a 35 year old married woman with two children and a career who has tried everything to lose those extra 25 pounds she gained since she got married and had kids.

2: Where do they want to be?

For example, what goal do they have, or what outcome are they looking for?

Rachael wants to look like she did when she first met her husband – thin and young and gorgeous.

She wants to look amazing in her business attire, when she’s out with her husband or just running errands. And with her non-stop schedule, she wouldn’t mind having more energy, too.

3: Why do they want to be there?

For example, what are the underlying issues they’re really trying to solve?

For Rachael, she’s worried her husband is losing interest in her. She wants him to be attracted to her, and she wants to feel sexy and wanted.

Plus, she wouldn’t mind being the most gorgeous woman in her circle of friends, looking amazing in her clothes and feeling younger, too.

And then there’s Rachael’s mom, who is obese. Rachael is secretly terrified she’s going to continue to pack on the pounds just like her mom did, and pretty soon she’ll be tipping the scales at 200+ pounds, too, with all the health problems her mom has.

4: What can you sell them to get them from #1 to #2 as quickly as possible?

This is your product. In this case, you want something that will enable Rachael – a busy mom, career woman and wife – to lose weight.

It shouldn’t take a lot of time or be super complicated – Rachael doesn’t have the free time for 2 hour a day exercise regimens or spending 3 hours in the kitchen preparing special meals.

Once you can answer these four questions, you know exactly who you’re targeting and HOW to target them. Plus, you know how to custom tailor your product exactly for them.

One last thing – some folks will wonder if we’ve narrowed our market down too much. “Shouldn’t we target ALL people who want to lose weight, or at least all women, or…”

No.

Consider this scenario: You’re having a conversation, trying to convince someone to do something. Except that it isn’t one person, it’s a thousand different people, each with a different life, different needs, different problems and different desires.

How can you begin to address the issues of 1,000 different people all at the same time?

You can’t. But you can talk to just one.

And as you carry on this conversation with this one person – in this case, Rachael – the other 999 can listen in.

No doubt they will relate to many of the issues that are raised and the points that you make. They might not be like Rachael, but they can relate to her and her problem because it’s not that different from their own problem.

And many of them will buy your product, too.

But if you had tried to address all of them at the same time? It would have been too confusing, too bland and too generic to appeal to anyone.

And now that you’ve answered your 4 questions, you can create a mission statement that works, that addresses your exact audience and tells them exactly why they can and should do business with you.

In addition, by answering these four questions you’ve just created a basic product outline – an outline you can use time and time again to make new products.

You’re able to write your sales copy, because you now know the pain points and your selling points.

And you can target your ads and your traffic to the right people with the right pain. Your ads, products, and sales copy are all congruent now. It all targets the right person and it all makes sense.

These 4 questions might very well be all that stands between you and a super successful product launch, not to mention potentially dominating your niche.

Desiderata

Desiderata

Go placidly amid the noise and haste,
and remember what peace there may be in silence.
As far as possible without surrender
be on good terms with all persons.

Speak your truth quietly and clearly;
and listen to others,
even the dull and the ignorant;
they too have their story.
Avoid loud and aggressive persons,
they are vexations to the spirit.

If you compare yourself with others,
you may become vain and bitter;
for always there will be greater and lesser persons than yourself.
Enjoy your achievements as well as your plans.
Keep interested in your own career, however humble;
it is a real possession in the changing fortunes of time.

Exercise caution in your business affairs;
for the world is full of trickery.
But let this not blind you to what virtue there is;
many persons strive for high ideals;
and everywhere life is full of heroism.

Be yourself.
Especially, do not feign affection.
Neither be cynical about love;
for in the face of all aridity and disenchantment, it is as perennial as the grass.
Take kindly the counsel of the years,
gracefully surrendering the things of youth.
Nurture strength of spirit to shield you in sudden misfortune.

Do not distress yourself with dark imaginings.
Many fears are born of fatigue and loneliness.
Beyond a wholesome discipline,
be gentle with yourself.
You are a child of the universe,
no less than the trees and the stars;
you have a right to be here.

And whether or not it is clear to you,
no doubt the universe is unfolding as it should.
Therefore be at peace with God,
whatever you conceive Him to be,
and whatever your labors and aspirations,
in the noisy confusion of life keep peace with your soul.
With all its sham, drudgery, and broken dreams,
it is still a beautiful world.
Be cheerful.
Strive to be happy!!

How to Achieve Anything in 90 Days…

…that you can’t achieve in a year.

What happens when you give yourself a goal to do something in the next year?

How to Achieve Anything in 90 Days…

You procrastinate. “A year? Heck, I think I’ll take a vacation first. I can work on that tomorrow – next week – next month.”

You put it off. And put it off. And a year later… you are still exactly where you are right now, today.

But if you only give yourself 90 days, you’ve got to take action NOW. Not tomorrow. Not later today. But right now.

5 year plans? Work for almost no one. Things change during a year’s time – what about during 5 years? Everything can change.

People function in 90 day chunks. You can’t plan to lose 50 pounds in a year because you’re continually eating the wrong things. Why? Because you think you can always eat right later and exercise later.

But you can lose 25 pounds in 90 days. Now you’ve got a deadline that is close, and you’ve got to get busy now.

And once you’ve lost those 25 pounds in 90 days, you can lose 25 more in the 90 days after that.

Let’s talk about your online business. Can you ramp it up in a year? Probably not, because again, the deadline is too far out. You’ll do everything BUT work on your business.

But in 90 days? You can build a website, build a list, create your first three products, recruit a couple dozen affiliates and do a joint venture or two.

And that’s just the start.

Once you’ve laid the groundwork in the first 90 days, you can level up and leverage what you’re already done.

Maybe you make an average of $2,000 a month during your first 90 days.

But now you have products, affiliates, a growing list, a growing reputation, a name for yourself and people who trust you and want to do deals with you. Do you think you can earn a whole lot more in your second 90 day period?

You bet you can.

Decide what you want and then focus on just doing that thing. Don’t get distracted. Don’t buy stuff you don’t need or spend time on things that don’t take you to where you’re going.

Break your 90 day goal up into 30 day increments. Where do you need to be 30 days from now to achieve your goal? Where do you need to be 60 days from now?

You’re looking at one big goal with two checkpoints along the way to make sure you’re on track.

Focus on this goal for 90 days. Will you do that for yourself? For your family? For your future?

The takeaway:

Ask yourself – where do you want to be in 90 days?

What do you have to do to get there?

And are you willing to do it?

Decide what you want.

Write it down.

Make a plan to accomplish it in 90 days.

And then just do it – in 90 days.

What the Fructose?!! Why Too Much Of It Is Awful For Your Health

When it comes to the topic of sugars, the majority of people in this country become confused and overwhelmed. Most consumers know by now that eating excess sugar is a bad idea; they know that too much sugar in the diet can cause weight gain, insulin resistance, and diabetes. But ask them how fructose works in the body and which foods contain high levels and their eyes glaze over.

In this article we’re going to take a look at the reality of fructose and why too much is harmful to our health, the difference between glucose, fructose and sucrose, and which foods are high in fructose and should be avoided.

The Difference Between Sucrose, Glucose & Fructose
Fructose, glucose, and sucrose are what are known as “simple sugars” and all are important forms of carbohydrates. Sugars are of course found in whole foods and often added to processed foods to make them sweeter. Our tongues cannot tell the difference between the different sugars but it’s important to understand that our bodies use and process them all very differently.

Glucose
Let’s start with glucose because it is our body’s preferred source of energy. Glucose is another term for blood sugar. Most of the carbohydrates we consume are converted into glucose and either used immediately or stored for later use. When the levels of glucose become too high in our bloodstream, inulin is secreted in response to help get all of that energy into our cells.

Sucrose
Sucrose is commonly known as table sugar and comes from sugar cane or sugar beets. Fruits and vegetables also naturally contain sucrose. When we eat sucrose, a special enzyme is dispatched by our bodies which break sucrose into its individual sugar units: glucose and fructose. Our bodies respond to the glucose in the usual manner, by using it immediately for energy; and the energy from fructose, which may not be needed, will be placed into fat synthesis, which is stimulated by the insulin released in response to glucose.

Fructose
Fructose is a sugar found naturally in many fruits and vegetables. It is also added to many processed foods like fruit juices and sodas. Fructose is very different from other sugars because it has a completely different metabolic pathway and is actually not the preferred source of energy for our brain or muscles.

Fructose can only be metabolized in the liver, and it is more lipogenic, meaning fat-producing, than glucose. And, unlike glucose, fructose does not cause the release of insulin nor does it stimulate the production of leptin, which is a critical hormone for energy regulation in the body. The bottom line is there is cause for concern about consuming chronically high levels of fructose because it acts more like fat in the body than a carbohydrate.

Now, fructose in small amounts has been in our species’ diet for thousands of years. The problem is the modern man is consuming larger and larger amounts of fructose which is toxic to our bodies.

10 Reasons to Decrease Your Fructose Consumption
Fructose cannot be used for energy by our bodies’ cells and can only be metabolized by the liver. In this sense, fructose becomes like a toxin in the body and the liver must then work hard to get rid of it. It does this by converting it into fat and sending it to our fat cells.
It’s not surprising then that too much fructose can damage the liver and lead to insulin resistance and fatty liver disease. You may be surprised to know that fructose can have the same effect on the liver as alcohol, which as we know, is highly toxic to the liver.
Fructose reacts with polyunsaturated fats and proteins in our bodies 7X more than glucose. This chemical reaction creates what is known as AGEs (advanced glycation end-products). These are compounds that create oxidative damage in our cells and ultimately cause inflammation and a host of chronic diseases.
Fructose actually increases the levels of uric acid in the blood. These increased levels, in turn, cause gout, kidney stones and cause or worsen hypertension.
Under the category of losing/lose: while the majority of your body’s cells cannot use fructose for energy, the bacteria in your GI tract LOVE it, feed off of it, and multiply until you have a bacterial overgrowth.
Because chronic intake of too much fructose damages the liver, the result is dyslipidemia, a condition that causes abnormal amounts of lipids in the blood. Dyslipidemia is a precursor for heart disease.
High levels of fructose cause leptin resistance which is a very bad thing because the hormone leptin controls appetite and metabolism to maintain a healthy weight. People who become leptin-resistant gain fat easily.
Excess fructose can cause diabetes and the complications that go along with the disease.
Like GI bacteria, cancer cells feed off of fructose and use it as their energy source.
Excess fructose has been shown to impair memory in rats.
Fruit is NOT the Enemy

It’s important to note that it is fructose from added sugars that are harmful to our health, not fruit. Fruits are whole foods that contain the necessary fiber and provide essential vitamins and minerals. You would have to eat crazy amounts of fruit to reach the harmful levels of fructose discussed in this article. Fruit, in general, is a lesser source of fructose in the diet compared to those foods with (sometimes hidden) added sugars.

Foods High in Hidden Fructose
Sauces and Toppings

Unless you are diligent about reading labels, you are most likely unaware that many sauces and toppings contain high levels of fructose.

Foods such as sweet and sour sources, fruit salsa, barbeque sauce and many salad dressings.
There are “fruit” toppings that actually have added fructose that should be avoided. Toppings such as strawberry, pineapple, blueberry and apple ice cream toppings should be avoided.
Jams and jellies also have high levels of fructose and should be consumed in moderation.
Beverages

Most processed drinks on the market like sodas and fruit juices contain high levels of fructose.
Sweet wines like port, sherry and other dessert wines are also loaded with this sugar.
Along these same lines, drink mixes also contain high amounts of fructose.
Some sports drinks that appear healthy contain added fructose so always read the labels.
Processed Foods

Much of the prepared foods on the market today contain fructose, even foods that don’t necessarily taste sweet.

Condiments such as ketchup, sweet pickles, peanut butter, frozen foods, breakfast cereals, canned foods, bread, and crackers usually contain high levels of fructose.
More obvious prepared foods like pastries and chocolate contain very high levels of fructose.
Making sure you eat foods low in fructose is important to your overall health. The easiest way to do this is to read the labels on your food and eat as many whole, unprocessed foods as possible.

Double Your Traffic with the Same Content

If you’re not repurposing your content, you’re losing traffic.
Double Your Traffic with the Same Content
Repurposing is a technique to change either the format of your content or change its target audience.
For example, you might convert a blogpost into a video and publish it on YouTube. Or you might turn that blogpost into a series of emails, a podcast or even an infographic.
A blogpost on your website will only attract people who are interested in reading content. But when you repurpose it, you reach a new target audience on different channels.
Imagine converting your blogpost into a Slideshare presentation, and then getting 50,000 views. It’s entirely possible to do this. And further imagine that at the end of your Slideshare, you had an appropriate and highly relevant offer to join your list.
Even if a tiny fraction of people who viewed your presentation joined your list, it could still be 1,000 or more new subscribers for you.
You can convert your existing content into:

  • Social Media Snippets
  • Infographics
  • Videos
  • Slideshows
  • Ebooks
  • Pdfs
  • Case Studies
  • Lead Magnets
  • Email Courses
  • Images
  • Podcasts

And more…
I’d recommend starting off with videos on YouTube, republishing on Medium, pulling out social media snippets, and creating a slideshow on SlideShare.
These are some of the best and proven ways to repurpose content that will send heaps of traffic your way.

7 Best Foods for Your Brain’s Health

If you’ve read this blog for any amount of time, you probably know that what you eat affects your overall health and fitness. But did you know there are certain foods that affect your brain more than others?

You see, our bodies, including our brains, are fighting an almost-constant battle thanks to chronic stress. Whether that stress takes the form of a hefty mortgage, an overbearing boss, or a toxic relationship, stress causes our bodies to fight back through inflammation. In this way, the body treats stress as if it were an infection.

Inflammation is complicated. In some ways, it’s good for us. After all, inflammation protects us from illness and repairs the body when it becomes injured, as in when you cut yourself.

But chronic inflammation is NOT our friend. This type of inflammation has been linked to diseases like high blood pressure, diabetes, and dementia.

So, what does food have to do with inflammation and keeping our brains working optimally, no matter our age?

EVERYTHING!

Eat the wrong kinds of food, and you will only add to the inflammation. Eat the right kinds of food and you will fight inflammation. Plus, when you eat clean, whole foods, you also inject your body with important micronutrients and antioxidants that provide energy and protect from other diseases.

Here are 7 foods that will help keep your brain in tip-top shape:

1. Avocados
You might consider it a vegetable, but an avocado is actually a fruit, and one of the healthiest ones you can eat. Now, you may be thinking, “But aren’t avocados loaded with fat?” Yes, they are, but it’s the GOOD kind of fat, monosaturated fat.

Did you know your brain is made up of nearly 60% fat? It needs healthy fats to function properly. Monosaturated fat also keeps blood sugar levels steady and hydrates our skin.

But avocados offer more than just good fat, they also boast a high amount of both folate and vitamin k, which prevent blood clots in the brain (protecting against stroke), as well as improve cognitive function.

2. Beets
Beets – you either love them or hate them. Hopefully, you love them because they are one of the most nutritious plants you can eat! Not only do they boast some of the highest concentrates of cancer-protecting antioxidants, they are also great for reducing inflammation.

But perhaps the biggest benefit to your brain are the nitrates within beets. These chemicals increase blood flow to the brain, helping your cognition.

3. Blueberries
How can you not want to eat a fruit that is such a spectacular blue?! Try and eat blueberries on a daily basis because they offer a tremendous amount of benefits for your whole body, thanks to offering one of the highest amounts of antioxidants of any food known to man.

But blueberries also have something called gallic acid, which is especially good at protecting our brains from degeneration.

4. Dark Chocolate
Chocolate lovers rejoice! Well, to be very clear, dark chocolate lovers rejoice!

You see, not all chocolate is created equal. In fact, milk chocolate offers nothing but fat, sugar and empty calories. Dark chocolate, on the other hand, is chock full of flavanols, which have both anti-inflammatory and antioxidant properties.

Flavanols also do something very special. They help lower blood pressure and improve blood flow to your heart and brain. Hello, better memory!

Here’s a good rule of thumb to follow when shopping for chocolate – look for bars that are minimally processed and contain at least 70% cocoa. The darker the bar, the better.

5. Bone Broth
Brain health is directly connected to gut health, and when it comes to healing your gut, there is no more powerful food than bone broth. This is a food our ancestors ate, most likely to use all parts of the animal. They may not have known about collagen reducing intestinal inflammation, our certain amino acids boosting the immune system. They just knew it was delicious and seemed to keep the family strong and healthy to work the fields and build communities.

If you want to heal your body from the inside out, start drinking bone broth.

6. Egg Yolks
For years eggs were vilified. You weren’t supposed to eat many and when you did, you were only supposed to eat the whites. How many poor yolks were tossed into the trashcan while we all ate egg white omelets?

Well, guess what? Egg yolks have been taken off the “don’t eat” list by the ‘medical experts,’ most likely because they finally realized 2 things: 1) eating cholesterol does not raise your cholesterol, except the good kind, and 2) your brain requires cholesterol to function properly.

In fact, 25% of the cholesterol found in your body is located in your brain! Your brain uses this cholesterol for membrane function and as a raw material with which to build things like progesterone, estrogen, cortisol, testosterone and even vitamin D.

In fact, one study showed that in older people, the best memory function was observed in those with the highest levels of cholesterol. Low cholesterol was linked to an increased risk for depression and even death.

So, if you’ve been avoiding eggs in general or tossing that golden center in the trash, stop! And start eating more eggs for your brain’s sake.

7. Salmon
If you like salmon, you’re in luck. We saved this colorful fish until last because it is one of the absolute best brain foods out there. Packed with omega-3 fatty acids, this fish will keep your brain working optimally so you can say goodbye to brain fog for good!

A word of warning, only buy Alaskan wild caught salmon, as farm-raised and regular wild-caught salmon can be loaded with mercury and other toxins, something your brain definitely doesn’t need!

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